VETOQUINOL Corporate brochure 2007 (year 2006)

1. A FRAGMENTED MARKET ANIMAL SPECIES: 2 SECTORS, 2 DYNAMICS Animal species are traditionally divided between livestock (cattle, pigs, poultry and sheep) and companion animals (cats, dogs, horses, exotics). These two sectors have different dynamics. The “livestock” sector which represents 60% of the international market is a high-volume market guided by economic concerns that has to meet the growing demand in protein requirements in developing countries. The “companion animals” sector, with 40% of the interna- tional market, is characterised by strong growth and greater added value. It is guided by owners’ feelings and is at the same time linked to changes in their purchasing power. 12% Medicinal feed additives 29% Antiparasitic agents 16% Anti-infectives 20% Other 23% Vaccines The animal health market is a fragmented, growing market and becoming increasingly specialised, like the human health market. THE ANIMAL HEALTH MARKET TWO LINES OF TREATMENT: PREVENTIVE AND CURATIVE Preventive treatment covers vaccines, medicinal feed additives and some antiparasitic agents. It applies mainly to bulk treatments. Curative treatment includes anti-infectives, other antiparasitic agents, anti-inflammatories and therapeutic categories in cardiology, nephrology, rehydration, hygiene etc. It is geared more towards treatment of individual animals. MARKET BY THERAPEUTIC CATEGORY